Huntsman Building Solutions, a spray foam insulation manufacturer from Canada, was looking for marketing and communications support to build ground in the Netherlands and Belgium. Their main goal was to educate homeowners about spray foam insulation and its benefits, followed by the goal to generate brand awareness for HBS and claim thought leadership in the home insulation space. Lastly, it was important to drive leads for their contractors.
We bring Progress
We are the leading Benelux PR and marketing communications agency for technology-driven companies that want to change the world for good.
What we do
We translate technology into accessible and appealing messages and help brands progress.
Read more ›IT & Technology
We help our clients accelerate the positive impact of IT for people, planet and organizations. We make the most complex IT matters understandable and the impact tangible. We help brands become leaders in their industry.
Consumer electronics
Gadgets, smart home solutions, wearables, and lifestyle electronics excite us. We believe technology and AI can help change the world for the better. Being experts in storytelling, we want to share that belief by building brand narratives that turn the complex into the relevant.
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AVMRead more ›
One common requirement among all gamers is a stable and lag-free internet connection. Recognizing this need, Progress identified significant interest from gamers in FRITZ!Box and developed a targeted PR and marketing strategy specifically for the gaming community. With the demand for seamless online experiences continuing to rise, the importance of high-quality gaming routers like FRITZ!Box is only set to grow further.
Awards
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Our experience
We have experience in working for start-ups, scale ups and established brands in IT, consumer electronics, gaming, wearables, robotics, fintech and aviation industries and green tech including companies like Microsoft, Huawei, Xiaomi, Mollie, Freshworks, Satispay, Exotec, iRobot, Universal Robots, Sonos, AVM/FRITZ!Box and Accenture.
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How to build an executive's reputationWe often get questions from clients to support them in the thought leadership. However, few ask for an executive profiling program, while their reputation is of great value for a company.Read more ›
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Cyberattack communications: 3 tips to build trustTrust is the basis for technology’s success. The more people (dare to) use it, the faster we innovate and the better applications like artificial intelligence can become.Read more ›
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Influencer MarketingInfluencer marketing is undeniably one of the key aspects of social media marketing. Today, influencer marketing reigns supreme as the fastest-growing channel for customer acquisition and brand managers need to do all they can to prepare for the next era of digital presence. Brands are becoming savvier at implementing the best approach and partnerships for their campaigns. We love to share our most important insights in the influencer marketing landscape with you.Read more ›
