Media training

Journalists are on the look-out for news and good stories. You have a tale to tell. But where do you find the journalists? And once you’ve found each other, how do you convey your message clearly? That’s what you’ll learn during our media training course.

What will you be doing during the media training course?

The aim of our media training courses is to prepare you for all conceivable contacts with the press. From a telephone conversation to an interview in a current-affairs program or a slot on radio or TV. During our media training courses, you will learn all about the agenda of a journalist and how to deal with that. How you can reach the best result together, how to respond, what message to convey and how you can best present your company.

But it also touches on non-verbal forces: does your body language tell a different story to the words you use, do you have an open or closed attitude when you talk, and how far does your personal space bubble reach? This is all done in a practical session, in a safe setting. With all this under your belt, you will be well-prepared for what may come your way. Your PR team will then assist you by interview to make the transition from learning the skills to putting them into practice. After this intensive training, you will have more control over how you deal with the press.

And then?

After the media training course you may want to spar with us again, receive feedback or get customized communications advice. And you can always call us for suitable communications advice.

Want to know more?

The LVT Group, of which Progress Communications is a part, has already organized more than five hundred media training courses for staff and board members, varying from company to company and from situation to situation. If you want more information on media training, please do not hesitate to contact us.