Beyond the immediate cost, hosting the Nuclear Security Summit offered the Netherlands an opportunity to strengthen its international reputation. A PR perspective from 2014.
Combining university study with work at Progress Communications offers an inspiring mix of theory and practice, and sometimes reveals a surprising gap between the two.
Nearly two months behind the scenes at the Sochi Winter Olympics brought an extraordinary view of the media operation, the events and the atmosphere. Linda looks back on the experience.
As Mobile World Congress celebrates mobile innovation, phone stacking and phone-free Sundays point to a growing desire to disconnect. A reflection from 2014.
A brainstorm only succeeds when ideas become a concrete plan. Professional facilitation can help a group think differently, find unexpected possibilities and turn inspiration into action.
Progress Communications added Boeing company to its client portfolio in 2014. The aviation giant selected Progress Communications as its new PR and communication agency in the Netherlands.
Social media channels need regular attention. Every day, teams look for original, relevant content for their own organisation and for clients. That is not always easy when a PR professional’s diary is already full. A social media cont...
In 2014, Facebook marked its tenth anniversary with enormous user numbers and growing commercial pressures. This contemporary opinion piece considers what that meant for users and brands.
The Royal Dutch Mint’s first euro coins featuring King Willem-Alexander attracted exceptional press interest. Progress Communications helped coordinate the media around the ceremonial launch.
LUMAS aims to make art accessible through affordable, signed limited editions. Progress Communications supported the opening of its first Belgian gallery in Brussels.
Powerful photographs shape how we understand the news. As smartphones change the media landscape, professional photojournalism still brings a depth and emotional impact worth protecting.
One of the pleasures of PR is getting to know very different industries. Sector knowledge, media monitoring and understanding journalists’ needs help turn that curiosity into relevant stories.